Member-only story
Figuring out what’s next after shutting down your company
- Our last story about shutting down Cherry / fundraising during Covid got a ton of great feedback.
- Now, I’m sharing a follow up piece about figuring out what to do after your company has shut down.
- I am a non-technical person and this piece will reflect that perspective
My co-founder, Emily & I made the decision to shut down our company at the end of April. At the time, figuring out “what’s next?” was a concern, but my thoughts and feelings were unwieldy. I didn’t know where to start. I had been Cherry’s CEO: I didn’t just “touch” all parts of the business — the business was me, and I was the business. It was my identity. So where could I go from here?
I soon realized that these concerns were not unique to me as texts and emails from my founder community started to trickle in. Each of them — for one reason or another — were also moving on from their Founder roles and trying to figure out the answer to the same question I was. “What’s next? What now?”
When I don’t have a clear understanding of something, I find it helpful to survey others to build out my own opinion. Some people read books, some people meditate — I like to talk to people. 🗣️
Below, I detail the 4 stages of conversations I had, using my network to…